What are the trends expected to drive fintech innovation in 2016? I am happy to publish, on behalf of Envestnet® | Yodlee®, the results of the second annual Global Fintech Influencer Survey. Last year, we decided to ask 40 influencers what they thought of the fintech landscape of 2014, and collected their predictions for 2015.Continue reading “FinTech Influencer Survey: 51 Experts Reveal 2016 Trends”
Category Archives: payments
How are banks and fintech startups working together?
Earlier this week, I spoke at Next Bank Europe in Barcelona on ‘Digital Banks and Startups’, and how they can work together to innovate faster. I felt the topic would be appropriate for the audience there: a unique mix of fintech entrepreneurs and digital banking heads, all worried about finding scalable innovation, a quicker pathContinue reading “How are banks and fintech startups working together?”
These are the 7 fintech firms that nailed their marketing campaigns
I have tried to compile a list of my favourite marketing campaigns run by fintech startups. It ranges from product launches to physical and online campaigns. Here goes! The “Pop-Up Store” Campaign: iZettle Image source: Flavourmag “Launch a pop-up store for small businesses” as a campaign idea rarely comes up in marketing meetings (okay, never), butContinue reading “These are the 7 fintech firms that nailed their marketing campaigns”
